There’s been a lot on LinkedIn lately about the power of contacting others in person as opposed to digitally.
I attended the Welsh Business Show yesterday and met a few people that I’d previously only been in contact with digitally. Without out doubt the digital contact added the recognition factor, but there is nothing to beat meeting someone face to face, with second place going to via the telephone.
To talk to me about improving your phone skills ring 07976 359069 (or you could email Deborah@anewcolour.co.uk if phoning is too big an ask!) The picture is a postcard by the way – ask your parents what it was used for…………………
I work with businesses to improve their sales function and one of my first questions is “Who would be your perfect client?”.
The answer is often that “everyone” would want their product. It may be true that everyone buys a version of their product, for example food, it cannot be true that everyone would want the specific product they offer. If you are a butcher your client base is not going to include vegans!
I encourage businesses to think hard about their perfect client; who is their latest client? Who is their most profitable client? Why do they buy from you rather than another supplier?
Contact Deborah@anewcolour.co.uk to talk about sales for your company.
I had a coaching session with a client yesterday and we were discussing his social media reach. He has over 10,000 contacts within his network but feels he is only engaging with around 5%.
I suggested he try posting something completely different to his usual posts, which are based on his core services. The idea behind this is to attract a different attention from new people. We’ll see what happens.
If you always do what you’ve always done, you always get what you’ve always got.
For coaching, training or just a chat on whether your sales could be boosted contact me on Deborah@anewcolour.co.uk