No, not an advert for an optician. I’m often asked, how do I find new customers? I would strongly suggest that you profile your customer, whether they be consumer or business. My strength is B2B sales (business to business) and when I am working with a new client I ask them to think about their last ten customers, who they are and what did they buy?
The focus bit comes in when you have your answer. These are the customers that you aim to contact and create a relationship.
Contact me for sales training and consultancy Deborah@anewcolour.co.uk
I help people discover their inner sales person, my personal belief being that we are all in sales.
I’m often surprised though many people are not as interested in continuous development as me. When do you decide that you know ‘enough’ and don’t need to know any more?
Contact me Deborah@anewcolour.co.uk for input on your sales
Who invented the concept that we work Monday to Friday, nine to five? Answers on a postcard………..
The rise of contract workers is increasing because we no longer wish to work this way. Businesses increasingly want to source help when they need it, which may be long or short term. Workers who want to get the job done quickly and efficiently, without having to suffer presenteeism (I’m here, but I’m not doing anything) love this way of working.
Get in touch if you need short term help with your sales process, including training and coaching. Deborah@anewcolour.co.uk
Like many people I fell into a sales career by accident. Took a job with the sole purpose of earning some money and discovered something that I loved and that I was good at; the black art of sales.
I don’t subscribe to the concept that sales people are motivated by money. In my experience sales people are motivated by success and money earned is a by product.
I soon learned that successful sales people are good at reading people very quickly and tailoring their approach accordingly. This may seem blindingly obvious, but how often have you been ‘sold’ at by someone who is more interested in getting their point across than finding out what pushes your buttons to buy.
Soooo……..my interest in personality profiling came about because I am intrigued by the question “why does anyone choose to do anything?” The answer is that it feeds something and the more able you are to find out what that may be the more successful a sales person you will be.
For information on sales training and consultancy contact me Deborah@anewcolour.co.uk